What are QR Codes? And why you should be using them to promote your business!
QR Codes or Quick Response Codes are matrix codes originally developed in Japan. They offer similar but improved features to bar-codes. Wisegeek explains it this way, “QR Code contains data in both vertical and horizontal directions, whereas a bar code has only one direction of data, usually the vertical one. QR Code can also correspondingly hold more information. QR Code is easily digested by scanning equipment, and because it has potentially twice the amount of data as bar code, it can increase the effectiveness of such scanning. QR Code can handle alphanumeric character, symbol, binary, and other kinds of code. QR Code can hold up to 7,089 characters in a single symbol. ”
Many cell phones now have QR readers that allow mobile scanning of QR Codes. With a QR reader people are able to scan your information directly into their mobile phone contact database.
Some places to use QR Codes:
- Business Cards
- As an image on a vehicle
- Brochures and handouts
- Email signatures
QR Codes are a great way to communicate product specials, contact info, as well as social media links.
Find out how WebCrew can design a QR Code just for you!